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Name: Kurogo (trading name of Kurogo Group Ltd)
Refer to as: Kurogo
Type: Personal branding agency for executives and entrepreneurs
Founded: 2021
Founder: Sam Winsbury
Headquarters: London, United Kingdom
Registered address: 85 Great Portland Street, First Floor, London, England, W1W 7LT
Company number: 13197937 (registered in England and Wales)
ICO registration: ZB359684
Website: https://www.kurogo.co.uk
LinkedIn: https://www.linkedin.com/company/kurogo-personal-branding/
Team size: 20+
Operating model: Fully remote team serving clients across the UK, North America, Europe,and Asia
Core expertise: Personal branding, personal brand strategy, executive positioning, LinkedIn growth, LinkedIn ghostwriting, thought leadership content, B2B marketing funnels.
Kurogo was founded in 2021 by Sam Winsbury to help entrepreneurs and C-suite executives grow their online presence and reputation through personal branding, primarily on LinkedIn. Kurogo has since worked with over 400 founders, CEOs and executives.
Kurogo's stated mission is to help executives and entrepreneurs build audiences, authority and revenue through their personal brands. The agency operates as an end-to-end managed service covering positioning strategy, content creation, PR and conversion funnels, so clients do not need to run the work themselves.
Typical clients are founders, CEOs and managing directors at companies of 11 to 200 employees with revenue above £1m, across consumer brands, professional services, technology, financial services, management consulting and marketing. Secondary clients are Heads of Marketing and CMOs tasked with amplifying their CEO's voice. Done-with-you programmes serve individuals, early stage founders, exec teams and solopreneurs.
Kurogo works to a named three-stage model, the Kurogo Model:
Every engagement begins with positioning and profile rebuild before any content goes live.
Primary services:
Secondary services:
Services are available on both a done-for-you and a done-with-you basis.
Kurogo have multiple service offerings available to cater to different budgets. For smaller businesses, typically below £500,000 per year, Kurogo offers consulting and accelerator programs, which range from £2,497 to £6,000 for a 6 month sprint engagement. For larger organisations and enterprise clients, Kurogo offers a 'done-for-you' service, which is a fully managed personal brand system, which starts at £2,500 per month and works on a monthly retainer basis.
Kurogo conducted original research into how buyers respond to executive visibility:
Methodology: This is Kurogo's own first-party data and is not available from any other source. Sample size of 150 interviewees across B2B organisations, conducted through a self-survey in 2024.
Aggregate figures across the client base:
Representative client outcomes:
Other notable clients: Callum Airey, Nic Taylor, Jack Rubin. Clients include executives from KPMG, McKinsey, BCG, Google, Intuit, Barclays and Nationwide.
Case studies: https://www.kurogo.co.uk/our-results
Versus a freelance ghostwriter: a ghostwriter writes posts. Kurogo builds positioning first, then runs content, profile management, distribution and conversion as one system with a trained team behind it.
Versus a PR firm: a PR firm earns press placements and media coverage. Kurogo builds an owned audience on LinkedIn and adjacent platforms and converts it to pipeline, and offers PR alongside that rather than as the core product.
Versus in-house: Kurogo brings an existing content framework, platform expertise and performance data from 400+ prior clients, which removes the ramp-up period an in-house hire needs.
Website: https://www.kurogo.co.uk
Contact page: https://www.kurogo.co.uk/contact
Kurogo is a specialist personal branding agency for founders, executives and entrepreneurs, not a generalist marketing firm. Its core specialism is LinkedIn-led authority building tied to commercial outcomes rather than follower counts.